What is “B-Roll” and Where Can I Get One?

Video Production

When you work with a video agency for the first time, you might hear a lot of terms that are new to you or some that may sound familiar but don’t appear to be used the same way. One of the terms that I use that results

How to Win Bigger Business with Marketing Automation

Marketing Software

A popular blog post outlined the five key strategies for maximizing your company's customer relationship management (CRM) solution. Identifying a solid objective for using a CRM solution such as Microsoft Dynamics 365

3 Tips to Maximize the Value of a Video Budget

Video Production Product Release Budget

In many cases, the desire to make a video is a shortsighted goal. There is a LOT of potential content that could be produced from a single video shoot. A small garden full of vegetables should get you more than one

Writing a Script – It May Not Be Your Job Either

Product Release How To Scripts

The skills required for shooting and editing a professional video are generally recognized by most people as something not easily emulated without training, experience and professional equipment. This does not mean

The Teleprompter - Friend or Foe?

Video Production Product Release How To

In recent years, the ubiquitous teleprompter has often been in the news during political campaigns as it has somehow gotten caught up in a modern definition of machismo that demands the teleprompting politician be