6 Essentials for Producing an Effective Marketing Video

Video Production Product Release How To

There are many ways to define what a great video could be. It can be defined that way in the eye of the viewer, the sales it generates, the buzz it creates, etc. But making a video can be like planning an elaborate

The Quick and Easy Holiday Video You Need

Video Production How To

The office holiday season is just as hectic as it is at home. In addition to year-end pressures to meet targets and develop plans for next year, there is a social aspect that grows in significance. These include

Writing a Script – It May Not Be Your Job Either

Product Release How To Scripts

The skills required for shooting and editing a professional video are generally recognized by most people as something not easily emulated without training, experience and professional equipment. This does not mean

The Teleprompter - Friend or Foe?

Video Production Product Release How To

In recent years, the ubiquitous teleprompter has often been in the news during political campaigns as it has somehow gotten caught up in a modern definition of machismo that demands the teleprompting politician be

Video “Shoot Day” is Here! How to Maximize Your Big Day

Video Production Video How To

“Shoot Day” is just what it sounds like – the day when the cameras, crew, actors and everyone else involved shows up to actually film your video. While your video team strive for a seamless experience on-set, that is