Global Awareness with Video

Having been in Ecuador Since November 2014, I’ve had a chance to compare the TV shows and spots in Ecuador with those in the U.S.

It amazes me that the US is about 20 years ahead in terms of both quality and breadth of video. I used to think that I would like to open a production house here in Ecuador, but I have other responsibilities and no time! One area of opportunity that I see here is outsourcing graphics and design to Ecuador. Although their broadcasting is years behind, there are some wonderfully creative and skilled artists here. Any other artistic adventurers out there want to move and show Ecuadorians how to improve their television?

What’s very interesting is the difference in what works here and what works in the US. Commercials have to be a lot more dynamic and colorful in Ecuador. And another thing, even though homosexuality is pretty well accepted here, you can’t see it on TV. How do I get Ellen DeGeneres to host an Ecuadorian TV show?! Let’s bridge this gap!

--Pamela Chiriboga, Pyramide Founder and President

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Redmond, Washington